Resume (abbreviated)
Marketing professional with communications and writing focus. Adept in copywriting, project management, social media, email marketing, content strategy, rebrands, and video production. Experience working in agency and in-house environments. Print and digital sensibilities. Strong writing expertise. Independent and collaborative capacities.
Content writing includes: email marketing, product copy, ad campaigns, SEO, blogs, print brochures, press releases, webpage copy, social media content, infographics, etc.
Other key skill sets include: on-target message and brand voice identification; internal communications; project and campaign ideation and execution; client relations; removing project barriers and performance lags; eye for design/layout; website design and development; efficiency-minded workflow standards; digital asset management; problem-solving acumen.
RECENT WORK EXPERIENCE​​
2014-Present
Deputy Director of Marketing & Communications, City University of New York, Baruch College, Marxe School of Public and International Affairs
Email marketing automation; web content and social media strategy management and execution; oversee creative development of multi-channel marketing efforts; copywriting, editing, and proofreading; design review; project management; client counseling
Marketing, Communications, and Copywriting Consultant, Various
2004-Present
Build business and increase consumership through concept-to-completion development of persuasive, on-brand content. Clients include: Canon U.S.A., Inc.; Austin & Williams; Defy Media; Town Square Media; NUE Agency; Gannett Digital; Woven Digital; Outlaw Soaps.
Education
2002-2006
Bachelor's Degree in Arts Journalism, University at Albany
Technical Skills
WordPress; Basecamp; Constant Contact; Adobe Contribute; Adobe Photoshop; Google Docs; Sprout Social; WIX; video/audio editing; SEO; HTML; MerlinOne; Qualtrics; Cision; MS Word; MS Excel; MS Powerpoint
Related Skills
​Photography/photo shoots; videography/video shoots; multimedia editing/production; event planning; vendor negotiation
Professional Affiliations and Awards
Professional Development
Social Media Roundtable, CUNY, Baruch College, 2016-Present
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American Management Association (AMA), 2011 - Present
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NAPA Conference Planning Committee, 2018
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Marketing Manager Search Committee, 2016
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Marxe School 20th Anniversary Gala Planning Committee, 2015
Counselors, Administrators, Parent Conference Committee (CAP), 2011 - 2012
Professional Awards
Adelphi's "District II Case Accolades Silver Award" in advertising for Success Train, Times Square Shuttle Wrap